My Review After Splurging on Luxury Swimwear from 437
As someone who has struggled for years to find flattering and supportive swimsuits for my curvy figure, I was intrigued when several friends raved about splurging on bikinis from an empowering brand called 437. Known for celeb fans like Kylie Jenner and bold designs that bare all, this Canadian label founded in 2017 markets itself as luxury swimwear for real women.
The stickers shocked me when I visited their site – $130 for a tiny top? $180 for a one piece? But with deep discounts offered and my 30th birthday nearing, I took the plunge and ordered a couple pieces. I couldn‘t wait to see if these investment suits lived up to their reputation for boosting both style and self confidence.
Here’s my honest review after taking 437 swimwear for multiple test drives this summer:
Overview of 437 Swimwear
The Brand: 437 Swimwear was started by two university students in Canada, Hyla Nayeri and Adrien Bettio, who grew frustrated by the limited swimsuit options catering to curvier figures. Seeking to shift beauty standards in fashion, they launched luxury swimwear celebrating bodies of all shapes and sizes. The brand took off rapidly, growing 500% annually with features in Vogue and 300K Instagram fans.
Manufacturing: 437 produces its swimsuits in a family-owned Chinese factory with ethical labor practices, in contrast with fast fashion‘s cost cutting. Founders Hyla and Adrien developed a personal friendship with owners.
Giving Back: The brand frequently partners with organizations uplifting disadvantaged women through donations and awareness campaigns.
Styles: Swimsuits range from barely-there Brazilian cuts to customized convertible tops and dramatic one pieces with cut outs. Most are sold in matching sets or kits.
Why I First Bought a 437
As someone with curves, I struggled for years to find stylish and supportive swimsuits. But watching influencers and ordinary women flaunt their bodies in skimpy 437 styles on Instagram made me reconsider my usual attempts to hide my figure. Maybe this brand could help me gain confidence too?
I decided to give 437 try for several reasons:
Body Positive Marketing: Their message of celebrating all women‘s figures resonated and inspired me. Models ranged from slim to curvy shapes.
Rave Reviews: Hundreds of customers described the transformative impact of rocking these bold designs.
Flattering Styling: Strategically cut fabrics promised to smooth bulges while accentuating assets.
Luxury Fabrics: Soft performance material ensured durable quality and comfort.
But were 437‘s lofty claims too good to be truly deliver? I placed my first order with low expectations.
Sizing & Fit Advice
Finding your perfect size with 437 requires understanding these swimsuits run notoriously small while sacrificing coverage for allure. Study their size chart before ordering:
- XS: 0-2
- S: 4-6
- M: 8-10
- L: 12-14
- XL: 16-18
- XXL: 20-22
I usually wear a size 10 dress, so I ordered several pieces in Medium expecting a tight squeeze. But surprisingly, everything fit great out of the box, with just the right amount of stretch through the butt and hips.
For reference, here are the pieces I bought and how they fit my 36C-30-42 hourglass figure at 5’5”:
Aubrey Cheeky Bottoms (M): Offered decent rear coverage while elongating legs. Waistband stayed put.
Kenzie Bandeau Top (M): Both lifted and contained my D cups without any padding. Remained secured during active beach volleyball.
Leandra One Piece (L): Added coverage through the stomach over a M while showcasing side curves. Adjustable straps easily created different necklines.
So do yourself a favor by starting with your normal size. Everything allows for versatile adjustments. But size up in bottoms if desiring more coverage or down for head-turning allure. Tops run true without padding.
Reviewing My Favorite Pieces
Here’s my honest take on the standout 437 pieces in my summer rotation:
Sanders Bikini Set
My initial response when unboxing this vibrant red latexey microkini? Wow…this leaves nothing to imagination! With tiny triangle tops barely covering nipples and floss-like bottoms creeping dangerously up cracks, wearing this makes me feel practically naked!
But surprisingly, I felt instantly sexy strutting around the pool rather than overly exposed. Maybe no tan lines to interrupt the allure? The fabric clings like a glove, becoming nearly invisible when wet.
Do I feel comfortable wearing this daring two piece casually around family or little kids? Absolutely not! But for pool parties with friends or couples’ vacations, this showstopper empowers dressing as daring as you dare.
Quality & Durability: 5/5. Held shape and color beautifully all summer despite frequent wearing.
Value: 5/5. Pricey at $110 but delivered lux quality to match sticker shock.
Aubrey High-Cut Bottoms
These cheeky bottoms don’t play around when it comes to showing some cheek! With a Brazilan cut higher than your belly button and slim side straps exposing the edges of booty curvature, the Aubrey Bottoms showcase curves in the most flattering way possible.
Ruched, shirred fabrics keep everything ultra smooth across the hips and rear while minimizing muffin tops. Somehow the elevated cut makes legs look a mile long. After wearing these bottoms, traditional bikini coverage feels matronly!
Word to the wise: minimal butt floss means you may need to pick an occasional wedgie. But small price to pay for feeling fierce!
Quality & Durability: 4/5. After several wears, the thin tie straps showed slight fraying.
Value: 5/5. $75 feels worth it for the leg lengthening magic they create.
Kennedy Underwire Top
As someone bustier up top, I avoided underwires for years, assuming they’d smash my soft tissue or create quad boob. But 437’s Kennedy top converted me! This long line bikini bra feels like a dream with its velvety soft fabric and light contour padding shaping the girls into perfect rounds sans squish.
Adjustable halter straps allow you to create different necklines from sporty to sexy. And the clasp closure ensures locked-in security. I felt instantly perked up yet supported enough for vigorous swimming and chasing kids around the shoreline. The integrated wires maintain an impressive push-up shape too!
While admittedly pricey at $130, this flattering top feels worth every penny. No surprise it’s a best seller!
Quality & Durability: 5/5. Held up well over repeated wear and washings.
Value: 5/5. Sticker shock warranted for the perfect fit and lift.
How My Confidence Soared Rocking 437
When that flimsy red latex Sanders top first touched my skin, I‘ll admit doubting whether this itsy-bitsy style could flatter my soft rolls and lumps. But instantly I noticed the strategic shirring sculpting everything into smooth shapely curves. My chest perked up, tummy tucked in, hips rounded out and butt lifted as this magical swimsuit performed its magic.
For the first time in memory, I felt eager stripping down to a bikini before scrutinizing every bulge. I even felt that elusive bikini body confidence sought by so many women.
Strutting the shoreline in my cheeky Aubrey bottoms and bandeau top, I sensed eyes turning my way – but for once didn‘t question if stares critiqued my cellulite dimples. Instead I read admiration in smiles and compliments. You look amazing! That suit is so cute!
These sexy swimsuits didn‘t transform my figure overnight. But wearing them empowered seeing my body through a bold new lens – appreciating luscious shape instead of criticizing every flaw. I finally embodied the mindset I’d preached about for years – all women deserve feeling gorgeous in their own skin!
Tips for Styling Your 437
What I love about 437 is the versatility allowing you to bare a little or a lot depending on settings and personal comfort level. Here‘s my advice for styling these suits in various scenarios:
Beach Vacation: Rock the skimpiest suit you dare! Teeny Sanders or Aubrey sets increase allure while poolside with close friends or your partner. Add a sheer coverup for walking around family areas.
Girls Trip: Balance cheeky bottoms with convertible tops allowing customized coverage. Add some shimmer body oil for glam nights out clubbing or bar hopping in your suit!
Family Gathering: Choose one pieces, tie tops into bandeaus and keep sarongs or woven pants nearby for quick coverage when aunts and uncles are around!
Athletic Swimming: Opt for sporty racerback bras with classic bottom coverage, then bare more skin in leisurely soak time after your workout!
Caring Tips to Prolong Your Suits
Invest in these luxury swimsuits properly by caring for them with the following tips:
- Hand Wash – use gentle cleansers and lukewarm water
- Line Dry – avoid heat damage by hang drying in shade
- Spot Clean – tackle stains quickly with soap and gentle scrub brush
- Use Bags – store folded in breathable garment bag to prevent snagging
- Rinse Out Salt – soak in fresh water after ocean dips to avoid residue
- Avoid Chlorine – limit pool time to preserve vibrancy and elasticity
Is 437 Swimwear Worth The Investment?
After testing these luxury swimsuits extensively this summer, my wholehearted answer is yes! The quality, construction and performance of both fabric and styles set 437 leagues beyond department store suits that stretch out after one wear.
While admittedly pricey, cost per use equates pennies for a $180 suit lasting 3+ years over cheap fast fashion buys trashed annually. Plus the confidence gained from flaunting your unique beauty outweighs any price tag.
For women open to splurging on designer items they’ll treasure for years, 437‘s figure-flaunting suits deliver joy long after summer ends. Just take care of them properly so you can keep rocking these empowering looks season after season!
