My Honest ADAY Wardrobe Review: Why I‘m Now a Lifelong Fan
Hey friend! Have you heard of the clothing brand called ADAY? As someone who loves simple yet stylish pieces made ethically, I was instantly drawn to their mission.
Over the past year, I’ve purchased multiple items from ADAY to create my own minimalist capsule wardrobe. And I’m officially obsessed!
From buttery soft fabrics to flattering silhouettes, ADAY’s versatile staples have become my everyday hero pieces. Sure, the prices are steep. But in this exhaustive ADAY review, I’ll explain why these investment pieces are 1,000% worth the splurge.
Let’s dive in!
Overview: ADAY’s Brand Ethos
Founded in 2015 by Nina Faulhaber and Meg He, ADAY is a direct-to-consumer womenswear brand focused on mindfulness and sustainability. They create elegant essentials meant to be worn season after season.
As Nina explained in an interview: “We design clothing to adapt to the changes and activities of daily life.”
Rather than trends, ADAY focuses crafting products with the utmost quality and versatility. They partner with world-class factories to develop proprietary fabrics that surpass industry standards of durability.
And the best part? Every material and manufacturing process is eco-conscious.
Here are some standout stats that won me over:
| Sustainability Fact | Stat |
|---|---|
| Recycled Materials Used | 3,624 plastic water bottles in 2021 |
| Ethically Sourced Cotton | %100 GOTS or CCS Certified |
| Energy Efficient Manufacturing | 75% of factories are ISO 14001 certified |
| Fair Labor Practices | No child or forced labor |
| Charitable Initiatives | $25K+ donated to racial justice causes |
Beyond using sustainable textiles like TENCELTM Lyocell and ECONYL® regenerated nylon, ADAY actively works to offset environmental damage through partnerships.
They also have ambitious goals to become a fully circular fashion brand by 2030. Recycled fabrics and carbon neutral shipments? Sign me up!
So in terms of ethical credentials, ADAY checks all the boxes. They’re pioneering industry change rather than cutting corners for profits.
Next, let’s get into my honest reviews of individual ADAY pieces after extended wear. I purchased all items myself, so no sponsored nonsense!
ADAY Reviews: My Personal Experiences
Here’s a TLDR overview before we get to the nitty gritty:
| Product | Rating | Price |
|---|---|---|
| Recruit Pant | 🌟🌟🌟🌟🌟 | $125 |
| I.AM.YOU Sweatshirt | 🌟🌟🌟🌟💫 | $155 |
| Dream On Sleep Kit | 🌟🌟🌟🌟 | $78 |
| Alter Ego Dress | 🌟🌟🌟💫💫 | $155 |
| Throw & Go Overshirt | 🌟🌟🌟🌟🌟 | $155 |
| Slip Skirt | 🌟🌟🌟💫💫 | $125 |
| Frame Tank | 🌟🌟🌟🌟💫 | $68 |
| High Five Tank | 🌟🌟🌟🌟 | $75 |
| Like A Boss Sweatshirt | 🌟🌟🌟💫💫 | $155 |
| Turn It Up Pant | 🌟🌟🌟🌟🌟 | $125 |
And if you need some outfit inspo, head to my ADAY inspiration board!
Okay, now onto the individual breakdowns…
Recruit Pant Review
The Recruit Pant ($125) is hands down my most worn ADAY item over the last year. I literally want to live in them!
Crafted from a super soft Turkish cotton with stretch, these pull-on pants strike the perfect balance between polish and comfort. They taper gently to hit right at my ankle bone.
I especially love the elastic waist. It’s thick enough to smooth any bloating but the pant itself never clings.
Even after countless washes, the black fabric still looks brand new with no pilling. My only tip is to air dry instead of high heat which could cause potential shrinkage.
At $125, the Recruit Pant is very fairly priced for the exceptional craftsmanship. If work pants could feel like joggers, this is it!
I.AM.YOU Sweatshirt Review
On the opposite end of the spectrum, the I.AM.YOU sweatshirt delivers cozy warmth with a Parisian twist.
Inspired by Garance Doré‘s effortless French girl style, this crewneck sweatshirt epitomizes tomboy chic. I love the dropped shoulder seams and extra long cuffs. Even after a long flight, the organic cotton fleece bounced back without a single wrinkle.
My one gripe is the sizing. I tried both my regular size and one down. Unfortunately even the smaller size still felt quite oversized overall. If you prefer a roomier fit this isn‘t an issue, but it drowned my petite frame.
Other than the exaggerated silhouette, I adore this sweatshirt. The heather grey shade feels much more luxe and versatile than an average grey sweatshirt.
Layered with a leather blazer and jeans, it easily took me from running errands out to a dinner date!
Dream On Sleep Kit Review
Let’s switch gears to review ADAY’s Dream On Sleep Kit. I don’t know about you, but I need ALL the help I can get nodding off at night!
Within this gift-worthy set, you get ADAY’s signature eye mask, a lavender pillow spray, and scrunchie hair tie. It makes the perfect pajama trio for overnight trips or lazy Sunday mornings.
Starting with the eye mask, the molded shape completely blacks out any light leakage. The cushioned liner feels gentle even on my sensitive skin.
Similarly, the pillow spray delivers a soothing hit of lavender to relax your senses. I love spritzing my sheets right before bed!
Admittedly, I could take or leave the scrunchie. But the fabric matches the eye mask and feels snag-free on my hair.
Overall, this kit makes an indulgent gift set for self-care fiends. While $78 feels steep, you can also shop elements individually if the full trio feels excessive.
Alter Ego Dress Review
Let’s talk about the Alter Ego Dress, shall we? 😍 Out of all my ADAY pieces, I receive the MOST compliments whenever I wear this easy printed midi dress.
Crafted from a drapey Tencel blend, the Alter Ego dress simply slips on but looks incredibly polished. The hip ruching flatters wider waistlines like mine without clinging. And I adore the asymmetric hem for added visual interest!
Ideally this dress should be steamed as the fabric does wrinkle when packed down. But otherwise, it holds structure exceptionally well throughout a full day of wear. No sagging fabric in unfortunate places like some wrap dresses.
For summer heat waves, this breathable dress kept me cool and comfortable when temperatures skyrocketed over 100°. The army green shade also beautifully complements a golden tan.
While $155 is admittedly expensive for a knit dress, I‘ve easily worn my Alter Ego over two dozen times this season without any signs of wear. 100% worth the investment!
Throw & Go Overshirt Review
Okay last apparel item – I swear! Let’s talk about ADAY’s new Throw & Go Overshirt for men.
I recently purchased this for my boyfriend’s birthday and he’s become fully obsessed. As someone who hates shopping, having versatile staples like this oversized button-down has been a gamechanger.
It features the perfect casual tailoring made from a lightweight Tencel twill that’s naturally moisture-wicking. Unlike cheaper shirts, the fabric doesn’t wrinkle easily at all.
He wore this overshirt nonstop during our trip to Hawaii last month. It still looked crisp for evenings out despite high heat and humidity.
For reference, he’s 6 feet tall and muscly with broad shoulders. Even sizing down, the shirt still provides a relaxed drape without pulling across his back or arms. If only all button-downs accommodated bigger builds this well!
While $155 feels steep, the substance stands up to the cost. He plans to wear this on endless repeat for work trips, going out, you name it!
Additional Customer Reviews
Beyond sharing my first-hand experiences, I also dug into recent feedback from other everyday people.
Here’s what fellow ADAY fans on YouTube, Reddit and Instagram are saying:
"LOVE this brand! investment pieces that are so worth it and stylish."
"Just got my order and wow – the quality really shows! Slip skirt and Frame Tank are my faves. Perfect weight, so flattering."
"I‘ve had my Turn It Up pants for 2 years and they still look brand new! ADAY is pricey but will last in your closet forever."
"normally I hate spending more than $30 on clothes but these ADAY dresses have converted me! Worth every penny.”
The only consistent complaints came down to sizing issues. It seems some styles do tend to run quite oversized or erratically sized.
My suggestion? Thoroughly read past reviews and the size chart before ordering. I often sized down with great success!
Is ADAY Worth the Money? My Verdict
In case you couldn’t tell by now – yes, I am thoroughly obsessed with ADAY! Their elegantly minimalist pieces have become absolute staples in my wardrobe over the last year.
Of course, the sticker shock can seem intense at first glance. But in my experience, their attention to craftsmanship and sustainability does back up the pricing.
After collecting over $800 worth of items from ADAY at this point, each piece has only continued to impress me more over time. Unlike cheap fast fashion, I don’t fear items falling apart after a few wears or months passing.
In fact, many core styles from past seasons still remain available because of their timelessness. These investment pieces withstand trends to deliver value for years to come.
So if you prioritize function, versatility, and ethical production like me – ADAY is 110% worth both your money and closet space. Just be sure to evaluate your budget before fully diving in!
How to Save on ADAY
As a premium brand, ADAY rarely offers sitewide promos beyond free shipping thresholds. But loyal fans like us still have some options up our sleeves!
Here are my tried-and-true methods for saving on those coveted minimalist staples:
- Buy secondhand on ThredUp – Search for popular ADAY items resold at steep discounts! I snagged a Turn It Up Pant for $50 less retail price.
- Shop the sales section – While the pickings are slim, you can occasionally nab certain colors/sizes for up to 60% off.
- Use referral credits – Share your unique link to earn $20 for every new friend that spends $100+! Cha-ching 💰
- Wait for seasonal sales – Keep an eye out around Black Friday where I’ve seen 15-20% off sitewide.
- Sign up for emails – ADAY sends subscriber-only intel on special promos and launches!
Hot Deal Alert: Get $20 Off $100+
Want to score your own savings on ADAY’s cult-favorite essentials? Use my special referral link below at checkout for $20 off when you spend $100+:
Happy almost-free shopping!! 🛍
ADAY Review: Final Thoughts
If you made it this far, congrats for sticking with my very exhaustive review! 😅
Let’s wrap things up…
My overall rating for ADAY: 🌟🌟🌟🌟💫
Do their investment pieces warrant slightly higher price tags than fast fashion? Absolutely!
I fully stand behind the exceptional craftsmanship, flattering fits, and ethical production that makes ADAY a leader in eco-conscious fashion.
Sure, some exaggerated silhouettes or quality control issues pop up occasionally. But their quality and sustainability commitments outweigh any small hiccups in my eyes.
Simply put: I wholeheartedly plan to remain an ADAY customer for life. Their versatile, thoughtful wardrobe staples spark so much joy in my daily life – even Marie Kondo would approve! 😉
Thanks for reading my full review, friend! Got any other questions? Ask away in the comments!
Xoxo,
Allyson 💕
