Does Colonel Sanders Have a Mustache? The Story Behind the Iconic KFC Founder‘s Facial Hair
Colonel Harland Sanders, founder of the Kentucky Fried Chicken (KFC) fast food empire, is one of the most recognizable figures in American culture. His bespectacled, white-haired visage graces every KFC restaurant and product, ensuring his perpetual place in the public consciousness. However, while we all know the iconic Colonel Sanders image, complete with bow tie and classic white suit, many don‘t realize that the real Colonel Sanders looked quite different throughout his life. Specifically, while the Colonel Sanders logo is clean shaven, the real-life Colonel Sanders actually sported a variety of mustache styles over the years.
The Origin of the Iconic Colonel Sanders Image
The classic depiction of a clean-shaven Colonel Sanders as the KFC logo originated in 1952, when Harland Sanders sold his fried chicken franchise concept to businessman John Y. Brown. As part of the deal, Brown hired commercial artist Denny Goodreg to create an oil painting portrait of Colonel Sanders to use for marketing. Goodreg‘s painting formed the basis of the iconic logo still used by KFC today.
Importantly, Goodreg‘s artistic interpretation showed Colonel Sanders with thin, white hair and no mustache. As KFC expanded into a global empire, this clean-shaven image of the Colonel became the standard across all brand imaging, despite Sanders‘ actual varying facial hair in real life. Maintaining this consistent, recognizable brand image was a key factor in cementing KFC‘s instant customer familiarity across the world.
The Real Colonel Sanders and His Various Mustache Styles
While he shunned facial hair later in life, earlier photographs reveal Colonel Sanders did experiment with mustaches in his younger years. In particular, a pencil-thin mustache seemed to be his preferred style in the 1920s and 30s.
Later photos from the 1940s show Colonel Sanders sporting fuller, more pronounced mustaches at times. These ranged from a thick but neatly-trimmed mustache to a full chevron style.
However, by the time Sanders founded Kentucky Fried Chicken in the early 1950s, he seems to have favored going clean-shaven. This decision proved fortuitous, as it allowed the iconic branding image of a clean-shaven, white-suited Colonel Sanders to take shape.
The Cultural Meaning and Symbolism of Mustaches
To understand why Colonel Sanders‘ mustache likely played a role in shaping his public image, it helps to examine the cultural meaning behind male facial hair.
In the late 19th and early 20th centuries, during the "Golden Age of Facial Hair," full mustaches were seen as essential for any respectable gentleman. The style conveyed maturity, wisdom, authority, and independence. However, by the mid 20th century, clean-shaven styles began coming back into vogue, signaling a more youthful, approachable look. The white-suited, clean-shaven Colonel Sanders thus projected an image that was warm, trustworthy, and family-friendly – the perfect face for what would become one of the world‘s largest fast food chains.
The Rise and Fall of the Mustache‘s Popularity
The mustache has gone through dramatic ups and downs in popularity over the past 200 years:
| Era | Mustache Popularity |
|---|---|
| Early 1800s | Mustaches rare; considered eccentric |
| 1850s-1890s | Mustache heydey; seen as stylish, masculine |
| 1900-1945 | Mustaches remain popular and conventional |
| 1960s-1970s | Clean-shaven more popular; mustaches seen as old-fashioned |
| 1980s-1990s | Mustache resurgence in fashion/media |
| 2000s-present | Mustaches regain as stylish for some; still not fully mainstream |
As we can see, the mustache has gone from being seen as a sign of dignity and virility in the late 1800s to fading from the mainstream in the 60s/70s, before seeing renewed interest in recent decades. But it has yet to regain its once lofty status.
The Evolution of Mustache Trends and Perceptions
Like all fashion, mustache trends come and go. After falling out of favor in the 1960s and 70s, mustaches had a renaissance in the 1980s and 90s. Tom Selleck‘s distinctive mustache, for example, became closely associated with his screen persona.
In more recent decades, mustaches, from Handlebar to Walrus styles, have become statements of bold fashion and eccentric personality. Each mustache style carries its own distinct connotations:
- Handlebar – Classic, old-fashioned masculinity
- Pencil – Refined, fastidious
- Horseshoe – Rugged, outdoorsy
- Fu Manchu – Mysterious, exotic
- Walrus – Burly, rugged individualism
When groomed properly, mustaches can still lend an air of sophistication. But they no longer signify mainstream conventionality like in the past.
Mustache Health Benefits?
While the research is limited, some studies suggest potential health benefits of growing a mustache, including:
- Filtering out allergens and toxins from air inhaled through nose/mouth
- Keeping lips moisturized and protected from sun exposure
- Boosting self-confidence and perceived authority/attractiveness
Of course, those benefits depend on proper hygiene and grooming. But a mustache may offer some surprising positives if you‘re willing to put in the care and maintenance.
The Power of the Iconic Brand Image
Colonel Sanders‘ recognizable, distinguished visage is an indelible piece of advertising history. That clean-shaven logo image has become synonymous with delicious fried chicken across the globe.
While the real Colonel Sanders wore an array of mustache styles during his lifetime, his lasting legacy lives on in the consistent, trusted brand image that has made Kentucky Fried Chicken a worldwide phenomenon. For proof of the power of effective branding, one need look no further than the legendary Colonel Sanders.
Tips for Growing Your Own Mustache
After learning about the illustrious history and meanings behind mustaches, you may be wondering how you can grow your own impressive ‘stache. Here are some tips:
- Let it grow – Be patient and let your mustache grow for 4-6 weeks before shaping/trimming
- Comb and condition – Use a mustache comb and beard oil to train hairs and nourish skin
- Trim strays – Use mustache scissors or a beard trimmer to trim stray hairs around edges
- Shape it – Define and shape your style using mustache wax to curl or style as desired
- Take care – Gently wash facial hair daily with soap and moisturize skin to avoid irritation
The most important tip? Embrace your inner confidence and let your mustache be an expression of your unique personal style. There‘s no wrong way to wear a mustache if you do it with pride and care. Good luck growing that ‘stache!