My Deep Dive Frey Review: Why I‘m Completely Obsessed with These Natural Cleaners
As both ahealth nut and self-proclaimed cleaning product connoisseur, I‘ve tried my fair share of "natural" cleaners over the last decade that claim to use plant-based ingredients. Too often I‘ve found they just don‘t work that well at actually getting clothes clean or smelling fresh.
So when I first heard about Frey a couple years ago, I was skeptical. Yes, their scents sounded amazing. But I worried they‘d underperform and not justify the higher cost.
Boy was I wrong!
Now, after 2 whole years using Frey laundry and personal care products in my home, I‘m more obsessed than ever. The scents send me into a whole new dimension of household zen every time I sniff my fresh laundry or hop out of the shower.
And I‘ve converted so many friends and family into Frey-heads after they try my products just once. So I wanted to provide the ultimate insider‘s review for folks considering whether Frey is worth splurging on. Keep reading to hear all about my experience!
My History With Frey
I first discovered Frey in late 2020 after seeing an sponsored Instagram story from one of my favorite green bloggers. The cedarwood scent she described sounded heavenly. And I loved that Frey aimed to make plant-based cleaners cool and effective enough for men too.
At the time, I had experimented with a couple other natural detergent brands that ultimately let me down. They either didn‘t get my clothes clean or gave off this weird vegetable smell.
But I took a chance and ordered Frey‘s signature fragrance bundle with teeny travel sizes of their top scents. Oh my glory…I was hooked from the very first sniff!
That led me to buy the Year‘s Supply Laundry Bundle which included full-size bottles of detergent, softener and a stock of dryer sheets.
Over the next year, I slowly integrated more of their hair, body and hand soaps too. Now 95% of my cleaning routine uses Frey‘s goodies!
Here‘s a quick look at the Frey lineup I‘ve personally tried:
Laundry Must-Haves
- The Detergent
- Fabric Softener
- Dryer Sheets
- Odor Eliminator Spray
- Stain Remover Stick
Hair & Body Essentials
- Shampoo + Conditioner
- Body Wash
- Deodorant
- Bar Soap
- Hand Soap
Now let‘s get into the nitty gritty details on why I‘m so obsessed with Frey!
Why I Love Frey Home & Personal Care Products
Here‘s a laundry list of reasons why Frey has earned a lifelong customer in me:
Incredible Fragrances
Obviously the #1 reason anyone falls hard for Frey is their signature scents. Their unique formulations use premium essential oils and botanicals that smell far better than any synthetic fragrance I‘ve tried.
My favorite is the cedarwood, oakmoss & amber blend. It‘s warm, woodsy and a little sweet. I don‘t have words for how delicious it makes my bed sheets and towels smell every week.
I also love the light floral notes in the jasmine, rose and white cedar formula used in their hair and hand care items. The bergamot adds this bright, happy vibe that lingers all day.
What I really appreciate is that none of the scents smell overtly "masculine" or "feminine" to me. They work beautifully for all genders with complex aromas way better than typical cologne-y men‘s products.
Gentle On Skin
As I‘ve gotten older, I‘ve grown way more cautious about beauty and cleaning ingredients. My skin can get red or itchy pretty fast these days if I use anything too harsh.
I worried natural scented items might still contain hidden irritants. But Frey‘s gentle formulas truly do not bother my skin at all!
They skip parabens, sulfates, phthalates and other nasty stuff. Instead they use skin-loving oils, butters and extracts I can actually pronounce like jojoba, coconut and green tea.
My daughter also struggles with eczema flares and we‘ve had zero issues using Frey‘s laundry or body care on her extra sensitive skin.
Convenient Subscription Savings
One thing that holds me back from committing to green brands is often the price. I know it costs more to make conscious products ethically. But the sheer sticker shock still makes me hesitant to click that Buy button sometimes.
Luckily, Frey offers great subscription save options. I figured out what products I use most and set those on auto-delivery every 1-3 months.
Doing that saves me 10% off those items consistently. Then I can splurge on seasonal goodies or gift sets as one-off purchases here and there.
Standout Sustainability Efforts
On top of making ethical natural products, I admire Frey‘s commitments to sustainability across their business.
They prioritize recyclable packaging, eco-friendly shipping materials and use local manufacturing. Frey also partners with charities supporting clean water initiatives, homelessness and workforce development.
And I just love that they plant a tree in Madagascar for every single order. Knowing I‘m offsetting my environmental impact makes me feel less guilty for all the bubble baths and laundry loads!
Rave Reviews From Friends & Family
While the beautiful scents and earth-friendly mission sold me at first, the reactions from friends and family when they try Frey reassure me I‘m not just crazy obsessed!
My brother-in-law bought their sandalwood shave products after using my bar soap once in the shower. He said it made shaving far more enjoyable and his skin stays smoother.
I also gifted my best friend a set of the hair and body care for her birthday. She tells everyone now it‘s the best shower experience she‘s ever had!
And anytime someone stays overnight, I catch them deeply inhaling the guest towels. My nieces giggle wildly playing hide and seek in the warm, fresh sheets after I‘ve made the beds up with Frey linen spray.
Basically whenever I expose someone new to Frey, I watch them turn into addicts too!
How Frey Compares to Other Natural Brands
While Frey has my heart currently, I know folks wonder how they size up to favorites like Mrs Meyer‘s, Dr Bronner‘s or Grove Co.
Here‘s a quick brand breakdown if you‘re trying to decide between natural cleaning companies:
Mrs Meyer‘s
- More mainstream brand found in stores
- Focus on florals and herb scents
- Not all products are cruelty-free
Dr. Bronner‘s
- Budget-friendly pricing
- All-in-one soap formula
- Limited overall product range
Grove Co.
- Huge assortment of green home brands
- Select items available in stores
- Mix of premium and lower-cost
Frey
- Unique woodsy signature scents
- Standout transparency and values
- Higher price but subscription deals help
While I regularly use Mrs Meyer‘s or Grove Co. hand soaps or sprays too, Frey wins out for laundry, body and hair care in my book. Their next-level Performance has me 100% hooked.
What Other Real Customers Are Saying
Don‘t just take my infatuated word for it! Here‘s a little taste of what other real Frey users out there have to say across various sites:
"No other brand of laundry detergent compares to how incredible the Frey formula works for odor and stain removal on my hubby‘s gross gym clothes. We can‘t live without it in our house!"
"I have finally found my holy grail products with Frey! My hair has never looked better since switching to their shampoo and my partner is completely addicted to their whiskey oakmoss deodorant."
"Let me tell you, after years wasted on Tide and Downy with funky perfumes, I saw the light once I tried Frey‘s heavenly scents. Our whole home and family has never smelled better."
The biggest complaints seem to be around the higher prices or occasional leaky bottle. But most reviewers agree the aromas and cleaning performance outshine any minor flaws.
Is Frey Worth The Investment Long-Term?
For those hesitant about plunging $15+ on a bottle of laundry detergent or paying $30 for shampoo, I GET you. I grappled with that choice too for a while.
But here is my wholehearted take after 2+ years #teamFrey…YES. It is absolutely worth investing in for the euphoric aromas, socially-conscious company and skin/hair/planet-loving ingredients.
With the subscription program, I save enough per month on favorites like the conditioner, deodorant and softener to balance sporadic full-price purchases.
Could I use way cheaper cleaners and survive? Sure. But why settle for product that just does the job when I could support a company creating actual MAGIC I look forward to using each day?
For me, the answer is clear. And I hope after reading this real user‘s rave review, the choice is clear for you too!
Have any other questions before you shop? Keep reading for my FAQs. Or drop a comment below!
Frequently Asked Frey Product Questions
How long does Frey laundry detergent last in one bottle?
I can wash over 40 loads with my front loader machine before running out. But you may need to use more or less depending on your washer style.
What‘s the difference between the scents?
Each signature scent has its own unique essential oil blend. The Cedarwood is more masculine and outdoorsy to me. While Jasmine is a prettier, feminine floral. I love both!
Do Frey cleaners disinfect my home too?
Their all-purpose spray does contain cleansing ingredients. But it‘s not marketed specifically as a disinfectant. I use it more for counters and wood surfaces.
Is Frey safe for sensitive skin conditions?
Yes! Their plant-based formulas avoid irritants that often trigger conditions like eczema or psoriasis. My daughter uses Frey with no problems.
What‘s Frey‘s shipping and return policy?
They offer free shipping in the US over $80 or a flat $8 rate under. Returns are free within 30 days if the products are new/unused.
Who owns and makes Frey products?
Frey was started by 2 brothers and is still independently owned. All their goods are ethically made right here in the USA.
Are Frey cleaners sold in stores near me?
Not usually. Just online or occasionally at boutique green shops. I order direct from them to get the best selection and savings!
Let me know if you still have any other questions! I‘m happy to help where I can.
My Final Take: Try Frey Today!
I hope this first-hand review helped explain why Frey is 100% worth those initial dollars to permanently upgrade your entire home and self care routine.
Of course no brand is perfect. But the heavenly scents, ethical company values and skin-softening botanical ingredients have me hooked for life as a raving Frey fangirl.
If you‘re curious to experience the magic too, I couldn‘t recommend sampling their products more! Start with one of the mini bundles or gift sets to get a taste across their line before committing.
No matter what you try though, I promise your skin, hair and home are going to thank you. Enjoy entering a whole new dimension of clean with Frey‘s natural magic!