Is 20k Views on TikTok Good? It Depends on Your Goals
If you just posted a TikTok video with over 20,000 views, congratulations! Hitting 20k views is an exciting milestone for any TikTok creator. But is that view count ultimately good for your account? Well, it depends on your goals and benchmarks for TikTok success.
Let‘s take a data-driven look at what 20k views means on TikTok, and how to build on that momentum.
TikTok View Count Benchmarks for Small, Medium, and Large Accounts
As a baseline, 20,000 views on a single TikTok video means you‘re reaching way more people than the average user.
According to Oberlo, the average number of views per TikTok post is:
- Small account: 150 views
- Medium account: 750 views
- Large account: 5,000 views
So at 20k views, you‘re outperforming even creators with large established audiences. Well done!
Here‘s a more detailed breakdown of benchmarks for small, medium and large TikTok accounts:
| Account Size | Followers | Avg Views Per Video |
|---|---|---|
| Small | 500-5,000 | 100-500 views |
| Medium | 5,000-50,000 | 500-5,000 views |
| Large | 50,000-500,000 | 5,000-50,000 views |
But follower count isn‘t everything. Let‘s analyze some more view count milestones.
View Milestones for TikTok Accounts of All Sizes
TikTok views can be milestone markers as your account grows. Here are some view goals to aim for:
- 1,000 views – You‘re getting the hang of TikTok and starting to build an audience.
- 5,000 views – Your videos are resonating with a niche audience.
- 10,000 views – You have an established TikTok presence and loyal followers.
- 50,000 views – You‘ve created a stand-out video that‘s reaching the masses.
- 100,000 views – You have a true TikTok hit! This view count means you‘ve made content that‘s going viral.
- 500,000 views – Very few TikTok creators hit this view count. You‘ve made a video that‘s blowing up!
- 1 million views – Welcome to elite TikTok status! You have a massively viral video.
As you can see, 20,000 views indicates you have a successful video that‘s reached well beyond your current follower count. But it takes 100k+ views to indicate truly viral, mass-shared content.
Average TikTok Views per Follower
Follower count is still the best indicator of how many views you can expect on your TikTok videos.
According to research by Wallaroo Media, the average views per follower ratio is:
- 100 followers: ~57 views per video
- 500 followers: ~117 views per video
- 1,000 followers: ~205 views per video
- 10,000 followers: ~748 views per video
- 100,000 followers: ~4,364 views per video
So if you have 1,000 followers and your video gets 20,000 views, that‘s a 20x views-to-follower ratio – stellar!
But if you have 100,000 followers and get 20,000 views, that‘s only 0.2x your follower count – room for improvement.
What Counts as a Viral TikTok Video?
TikTok videos usually reach viral status when they gain rapid momentum and get viewed far beyond a creator‘s existing audience.
There aren‘t set-in-stone view count rules, but here are general viral video benchmarks:
- 250k-500k views – Your video is spreading widely across the TikTok community.
- 500k-1 million views – You have a bonafide viral hit among TikTok users.
- 1-5 million views – Your video is a must-see across TikTok feeds worldwide.
- 5+ million views – Massive viral sensation crossed over to other social platforms.
Viral hits also tend to exhibit a sharp hockey stick growth curve, accelerating from 0 to millions of views within days.
Comparing Your TikTok Views to Top Creators
Wonder how your view counts stack up against top TikTok creators? Here are average views for different TikTok influencer tiers:
| Influencer Tier | Followers | Avg Views Per Video |
|---|---|---|
| Nano | 1k-5k | 10k-50k |
| Micro | 5k-25k | 25k-250k |
| Mid-tier | 25k-250k | 250k-2M |
| Macro | 250k-1M | 500k-5M |
| Mega | 1M+ | 1M-10M |
So at 20k views, you‘re performing at a mid-tier influencer level in terms of view counts. Excellent work!
Tips to Go from 20k to 200k TikTok Views
Looking to build on your early TikTok video success? Here are 7 tips to drive your next video over 200k views:
- Analyze your best performers – Look at your analytics to see what content resonates best. Make more of that!
- Optimize with trending sounds – Use current viral sounds and songs to increase discovery.
- Double down on winning captions – Reuse captions that drove lots of engagement.
- Collaborate with other creators – Work with larger accounts to access new audiences.
- Post consistently – Algorithm favors accounts that post multiple times per day.
- Promote outside TikTok – Share your content across other social platforms.
- Run TikTok ads – Amplify your best videos with advertising spend.
The more videos you create, the more chances you have to hit the jackpot with the TikTok algorithm.
Is 20k Views on TikTok Good? Depends on Your Goals
At the end of the day, whether 20k TikTok views is "good" depends on your account goals.
For a brand new account, 20k would be an amazing early win. For an established creator, 20k may be below expectations.
As a rule of thumb:
- If you‘re aiming to go viral, 20k is solid but keep pushing for 100k+.
- If you‘re building an account, 20k means you‘re on the right track!
- If you already have a large following, 20k may be underperforming.
No matter your goals, 20k views is an accomplishment to be proud of! But don‘t stop there. Analyze why that video resonated and keep refining your craft. Your next viral hit and 200k views could be right around the corner.
