From Jumpman to Super Mario: The Fascinating Evolution of Nintendo‘s Iconic Hero
As a fellow gaming geek, I‘m sure you‘ll agree that Mario is one of the most recognizable fictional characters in the world. But did you know that Nintendo‘s mascot didn‘t always go by the name we know and love today?
Let‘s take a journey through gaming history to learn all about Mario‘s original moniker, "Jumpman", and how he transformed into the iconic star we call Super Mario. Trust me, it‘s a wild ride!
Jumpman‘s Humble Origins in Donkey Kong
Can you imagine a world without Mario? I certainly can‘t! But back in 1981 when Donkey Kong first arrived in arcades, Mario wasn‘t even a twinkle in Mr. Miyamoto‘s eye yet.
The star of Donkey Kong was actually "Jumpman" – a simple carpenter trying to rescue his girlfriend Pauline from one seriously angry ape. As Jumpman, our hero had to leap over barrels and climb ladders while dodging Donkey Kong‘s rampage.

So calling him "Jumpman" made perfect sense for the time – he was focused on jumping his way to victory! Little did we know this modest character would go on to become the most famous name in video games.
Donkey Kong became a massive hit when it launched in Japan and North America. By the end of 1982 it had sold over 65,000 arcade units and grossed Nintendo $280 million in revenue!

With such explosive popularity, Nintendo knew they had a potential mascot on their hands. All he needed was the right name…
The Origin Story Behind Mario‘s Name
When Nintendo decided to bring their smash hit Donkey Kong to America, they realized "Jumpman" wasn‘t quite a fitting name for this new star. As legend goes, they ultimately named him Mario after Mario Segale.
So who exactly was this Mario guy, and why did he inspire the name of Nintendo‘s now-legendary mascot? Buckle up…this story is for the history books!
Back in 1980, Nintendo‘s fledgling American office had just opened up in Tukwila, Washington. Their landlord was a local businessman named Mario Segale, who had emigrated from Italy after WWII.
By all accounts, Segale was a stereotypically grumpy landlord – loud, demanding, and quick with threats to evict tenants. He reportedly barged into Nintendo‘s office demanding late rent one day while they were desperately trying to finish Donkey Kong.

After Segale stormed out, Nintendo‘s young game developers jokingly started calling their mustachioed hero "Mario" after their hot-tempered landlord. The name stuck once Donkey Kong launched in America later that year.
So the story goes that our favorite plumber was named after a shouting Italian guy demanding rent money! Who knew Mario‘s namesake would go on to become a pop culture icon around the world?
Shigeru Miyamoto Confirms Mario‘s Full Name
If you ask Mario‘s creator and Nintendo legend Shigeru Miyamoto, he‘ll confirm without hesitation that Mario‘s full name is none other than…"Mario Mario"!
During a 2015 interview, Miyamoto stated:
"Mario‘s full name is Mario Mario. Just like Mickey Mouse‘s name is Mickey Mouse."
This seems to be an intentional reference to famous singers like Mario Lanza who also had two first names used as traditional Italian given names and surnames.
So although his name reads a bit silly to English speakers, having the first and last name "Mario" aligns with Italian naming conventions. It‘s-a-me, Mario Mario!

Knowing Mario‘s creator personally blessed the full name also cements it as official canon. Case closed!
Before Mario: The Wild World of Early Name Ideas
Can you imagine if Nintendo stuck with their original Japanese name ideas for Mario instead of his now-famous moniker? He might have ended up with names like:
- Ossan – Translates to "middle-aged guy" in Japanese
- Mr. Video – Referencing his starring role in Nintendo‘s games
Apparently in the early design stages, Mario was envisioned as a gruff, working class older man. That explains the "Ossan" idea. Luckily, Miyamoto softened Mario‘s design over time into the energetic, kid-friendly mascot we know today.
According to vintage design documents, they also considered naming him "Mr. Video" as the face of Nintendo games. Can you picture shouting out power-ups to help Mr. Video collect coins and save Princess Peach from Bowser? Me neither – it just doesn‘t have the right ring to it!
The Evolution of Jumpman into a Nike Icon
As Nintendo propelled Mario into gaming stardom in the 80s, their old pal Jumpman took on a new life as an iconic sports logo.
In 1984, Nike launched their legendary "Air Jordan" brand with upstart NBA star Michael Jordan as the face. They commissioned graphic designer Peter Moore to create a logo that captured Jordan‘s gravity-defying athleticism.
The end result was the iconic "Jumpman" silhouette we all know today – a stretched Jordan soaring through the air, ball in hand, for a breathtaking dunk.
This dynamic logo brilliantly symbolized Jordan‘s high-flying talent. As Nike put it:
"The Jumpman captures the very essence of what Jordan brought to the basketball court."
The Air Jordan brand was an instant hit, thanks in part to having one of the most recognizable logos in sports attached to it. The Jumpman became Jordan‘s personal branding icon, later appearing on his own sub-brand of Nike shoes and apparel.
| Year | Name | Notable Uses |
|---|---|---|
| 1981 | Jumpman | Donkey Kong as the overalls-wearing hero |
| 1984 | Jumpman | Nike‘s Air Jordan brand logo |
| 1985 | Mario | Super Mario Bros. Nintendo flagship franchise |
So the legacy of the original Jumpman lives on today in two major icons – Super Mario and Air Jordan! This humble carpenter sure made his mark on pop culture history.
Mario‘s Family Tree: fellow Nintendo characters with hidden histories
Mario isn‘t the only classic Nintendo character with an interesting real-world origin story behind the name. The Mushroom Kingdom is full of characters with hidden histories behind their monikers and backstories, including:
Luigi
Mario‘s trusty brother Luigi has an extensive (if lightly dubious) background, as explored in the 1993 Super Mario Bros. movie. His full name is almost certainly also "Mario" to follow family naming traditions – making him Luigi Mario, brother of Mario!
Yoshi
Mario‘s rideable dinosaur sidekick is officially known as "Yoshisaur Munchakoopas" according to his Mario Kart racing license! Try saying that five times fast when cheering him on.
Donkey Kong and Cranky Kong
The big ape who starred in Mario‘s first game was later renamed "Cranky Kong" in the Donkey Kong Country series once he became an old grandpa. The newer youthful ape took over the name Donkey Kong in a nod to their changing generations.
Princess Peach…and Princess Daisy??
You‘d be forgiven for thinking Princess Peach is Mario‘s one true love thanks to all the times he‘s had to rescue her from Bowser‘s clutches over the years. But did you know Luigi apparently has a thing going on with Princess Daisy of Sarasaland according to Nintendo lore? Poor Peach always seems to get stuck with the wrong brother!
My Take on Mario as a Fellow Gaming Enthusiast
On a personal note, getting to research and reflect on Mario‘s long journey from Humble Carpenter to Superstar for this article has been a true joy for me as a lifelong gamer.
Mario games were a core part of my childhood, like countless other 90s kids. Who couldn‘t relate to wishing they could traverse magical lands with a troupe of colorful characters?
Looking back now, it‘s amazing to see how Mario transformed from just "Jumpman", a 16 pixel noname character in Donkey Kong, into Nintendo‘s beloved mascot known to billions worldwide.
In my opinion, a big part of Mario‘s appeal comes from his underdog beginnings. He was just a working class guy thrust into extraordinary adventures fighting monsters, rescuing princesses and discovering new worlds. We all felt like the little guy trying to overcome big challenges growing up.
So no matter what you call him – Jumpman, Ossan, Mr. Video or Super Mario – he‘ll always represent that everyday hero inside all of us who rises to any occasion with a leap in his step.
Well, that wraps up the wild ride exploring how Mario came to earn his famous nickname! I don‘t know about you, but learning about the history behind how iconic pop culture characters got their names never gets old in my book.
Let me know in the comments if you have any other favorite fictional names with fascinating origin stories worth a deep dive! And wherever your next big adventure takes you, make sure to bring that Jumpman spirit along too. Thanks for reading!